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Rather, the company only had to provide $950,000 worth of free credit monitoring to those that fell victim. www credit report free This was basically a drop in the bucket, considering the sites annual marketing budget was reportedly $72M at the time. There were a multitude of other federal and state investigations into free credit report with score Louisville their deceptive practices. Of course to go along with this was a slew of negative publicity for the website (like an investigation by MSNBC reportedly calling it an outright free credit report with score Louisville scam). But FreeCreditReport.com wasnt about the let the feds and bad press poop the party. Come out with a band to sing obnoxiously cute and catchy tunes to hawk the website.
So in October 2007 they began their Free Credit Report band commercials, lead by a French-Canadian actor named Eric Violette (who, by the way, has a very strong accent, which is why his singing was dubbed by a voice-over).
And so it started Thanks to the successful Free Credit Report band commercials, free credit report with score Louisville the alleged scam became so widespread, that when the Credit Card Reform act of 2009 was passed, lawmakers put in specific language to address the problem. free credit and report So consumers dont confuse FreeCreditReport.com with AnnualCreditReport.com (the truly free once-a-year report), now this specific language had to be added to their commercials: This is not the free credit report provided for by Federal law. To make it even more clear, the Credit Card Reform Act called for the FTC to create new rules which force advertisers to say that AnnualCreditReport.com is the only place for a free credit report.
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